Greenvale baking-specific potatoes now available in Ocado

Leading potato producer Greenvale is extending the reach of its branded baking-specific potatoes with Greenvale Jackets being stocked at Ocado from mid-February.

Greenvale Jacket Potatoes come in distinctive brightly coloured paper bags, which not only keep the potatoes fresh for longer, but are also fully recyclable. The four potatoes are evenly sized for consumer ease-of-use and are of the reliable ‘Jelly’ variety, which is noted for its light creamy texture, rich buttery taste, distinctive yellow flesh and exceptionally crispy skins.

Tracey Mattock, Greenvale Marketing Manager says: “Ocado has been listing Greenvale All Rounders 2kg packs since October 2013 and has seen a steady increase in sales. Exciting developments are underway to continue the growth of our Greenvale branded range, and this listing at Ocado is a significant step towards reaching our goal.”

The convenient ‘family sized’ pack of four baking potatoes will be available at Ocado from mid-February.

For more information or images please contact Sue Wilkins or Zarya Williams at Panache PR on 01306 877772 or email sue@panachepr.com or zarya@panachepr.com